It is true when they say that it takes months, if not years, to build a business and just one unhappy customer to destroy it. Customer satisfaction has been considered one of the strongest factors for business success, especially because it drives sales and promotes brand loyalty. However, not a lot of entrepreneurs realize the impact of keeping customers happy, and end up committing mistakes that slowly bury them in failure.
“Good service is good business,” a Siebel advert once stated. No matter how small your company is, it’s extremely important to find ways to keep your customers happy, as they’re the lifeblood of your business. You don’t need to be a genius to do that. You just have to follow these three simple (but difficult) tips: